Special Issue "Research on the Inheritance and Experience of Intangible Cultural Products Under the Thinking of Service Design"

Special Issue Information: A special issue of Art and Design
Research direction: Model innovation driven by service design, Inheritance and innovation of intangible cultural products, Research on design activation strategy
Research field: Service design, Brand innovative design of intangible cultural heritage, User experience design
Research features: The purpose of this special issue is to use service design thinking and methods to build a living service system design of intangible cultural heritage. Starting from the theory of sustainability and the concept of sustainability in service design, using the thinking and method of service design, the application strategy of integrating design into intangible cultural heritage business and brand design is a special theme for the research on the theory and practical application of intangible cultural heritage design industrialization.
The goal of exploring the way of protection and inheritance of cultural heritage (including material cultural heritage and intangible culture) is to meet the sustainability of world heritage, which is consistent with the goal of sustainable development theory.
With the development of science and technology and social progress, the traditional industrial development model has been difficult to meet the social needs. Facing the industrial needs and the needs of social and economic development, from the perspective of service design, this paper discusses the diversified attributes of intangible cultural heritage cultural services, analyzes the categories and value embodiment of intangible cultural heritage cultural services, and puts forward the application strategy of design in intangible cultural heritage commercialization.
Design discipline has the characteristics of natural cross-border integration. Design is an important means to realize the commercial transformation of intangible cultural heritage. Integrating design into the commercial transformation of intangible cultural heritage not only promotes the inheritance and development of intangible cultural heritage, but also endows modern design with spiritual connotation and achieves a win-win effect.
The scopes of contribution on the Special Issue include but are not limited to:
Research on the application of design in the commercial transformation of intangible cultural heritage
Research on the protection of intangible cultural heritage under the thinking of service design
Research on the design method of intangible cultural heritage derivatives
Brand building of Intangible Cultural Heritage Based on service design thinking
Research on the design and application of intangible cultural heritage app based on user experience
Research on app interface design in the context of Intangible Cultural Heritage Inheritance and innovation
Research on museum experience design based on service design thinking and method
Research on the design of regional cultural tourism and cultural service system
Research on rural tourism innovation from the perspective of service design
Research on user participatory experience of intangible cultural products from the perspective of service design

Lead Guest Editor:
Dr. Li Ma, School of Art and Design, Shanghai Publishing and Printing College, Shanghai, China
Guest Editors:
Dr. Yi Yu, School of Art and Design, Hangzhou Vocational & Technical College, HangZhou, China
Dr. Lin Zhang, School of Art and Design, Dongying Vocational Institute, Shandon, China
Dr. Shiyang Jiang, School of Art and Design, Capital Medical University, Beijing, China
Dr. Ming Lin, School of Art and Design, Nanjing Normal University Taizhou College, Jiangsu, China
Dr. Qing Li, School of art and design, Communication University of Shanxi, Shanxi, China
Dr. Wenliang Su, School of Art and Design, Guangxi Modern Polytechnic College, Guangxi, China
Dr. Duan Zhu, School of Art and Design, School of art and design, Guangdong, China
Dr. Jiahao Zhang, School of Design,Inner Mongolia Arts University,Inner Mongolia, China
Dr. Junyan Huo, Hebei Academy of fine arts, College of design and art, HeBei, China
Dr. Qiao Li, Anhui University of Finance and economics, School of art, Anhui, China

Submission Guideline:
Authors should submit original articles related to the focus of the Special Issue to Lead Guest Editor's email address special.issues@itspoa.com.

Special Issue Timetable:

Submission Deadline September 30th, 2022
Publication Date November 30th, 2022